Case study

Davis Group

Davis Lighting supply lighting solutions to the construction industry with more than 1000 clients in 10 countries


Pipedrive: a manufacturing CRM

Choose a Manufacturing CRM that's built by industry professionals, and powered by Pipedrive

Motii has extensive experience working with manufacturing firms to build a superior sales CRM for the manufacturing industry. Whether you do B2C or B2B (or both), we understand the challenges.

Why Pipedrive is the best manufacturing CRM?


Manage leads and deals

Easily identify high-value customers, get more hot leads and handle them more efficiently. Don't let qualified opportunities slip through the cracks.


Track communications

Your sales lead times can be long. Track calls, emails and contact history easily and maintain full control and visibility.


Automate and grow

Automate repetitive tasks that occur at key milestones in the sales or onboarding process.


Insights and reports

Motii can product custom reports or you can use Pipedrive CRM's beautiful reports and dashboards to surface key sales, KPI and management data.


Mobile apps and integration

Have a large sales team that is always on the road? Pipedrive's world-class mobile app is top rated among all CRM apps.


Privacy and security

Your industrial sales data is sensitive. Pipedrive's security and privacy options are second to none.


Pipedrive Customisation

We optimise Pipedrive CRM for manufacturing

Pipedrive is an amazing CRM, but Motii gives you maximum flexibility by allowing you to fully customise it to fit your manufacturing sales processes. We use the Pipedrive API, our own Motii Wizard and our deep industry understanding to make Pipedrive your manufacturing CRM.

Tailored CRM software the manufacturing industry

pipedrive development team

Make Pipedrive your CRM

Our development team can customise Pipedrive so that it works for you. Capture all key players in your sales chain to ensure success.

Tailored reporting

Custom external reports

Motii can extract data from Pipedrive and massage it into the reports that you need.

Motii wizard

Leverage the Pipedrive API

What Pipedrive does natively and what you can do by using the API are two different things. Let Motii show you the true power of Pipedrive.


Workflow Automations

Big teams thrive when everyday processes are automated

Using Pipedrive's automated workflows brings consistency to your communications and processes. Ensure your staff stay on message. Use automations to eliminate repetitive tasks and free your team's time to concentrate on selling.

Common automation


Automate deal flow

Manufacturing businesses often have long sales cycles. Motii works with you to automate your processes so that your team can handle more leads and close more deals.


Automate communications

Whether it is direct comms with prospects or updates for team members, easily configure set-and-forget communications that trigger at different stages of your sales pipeline.


Automate and grow

If you're a manufacturing business in a growth phase, one of the best ways to ease the pain is to automate repetitive processes and eliminate busy work for your team


Integration option for manufacturing companies

Do you have a bespoke ERP system that handles your supply chain?

Talk to us about integrating your existing systems and Pipedrive. Or let Motii help you choose the best of breed integration for telephony, digital signing, marketing automation, ticketing or any other software you require. Motii will make your manufacturing CRM fit for purpose.

Popular integrations

Calls & SMS

Just Call

A flexible cloud-based phone system for your sales and support teams that is integrated so that you can see your entire communication history with a client in one spot.



A master of visual marketing with a native Pipedrive integration and an additional API boost that gives sales super power to this already amazing product.

Document signing


The easiest way to send, receive and manage legally binding electronic signatures. Get mobility, reliability, and ease of use you need to digitally transform your business.

pipedrive api client

Motii Wizard

The Moti Wizard is an API client built by Motii. It allows you to customise Pipedrive to your exact requirements without lengthy and costly development work. With the Wizard the hard work is done.

Password Management


The top password manager & safe vault because we believe in your security. Logins are needed quickly + safely. And for you your passwords will always be remembered - Bonus!



A 'no-code' integration tool that allows two or more apps to talk to each other, automating repetitive tasks or pushing data from one place to another. It is like the internet's glue!

Why Motii?

Motii exists to help your organisation scale-up and thrive. Our team of Pipedrive expert consultants are passionate about diving deeply into your business and developing customised solutions. We then provide expert Pipedrive training and support to ensure company-wide adoption and project success.


"I changed to Motii because it was far simpler to implement and allowed me to clearly organize the different segments of my real estate business. From buying land to building new construction the system easily allows me to keep track of everything I'm doing in my business! It works well because it allows me to customize multiple lead flows for your specific business whereas many other CRMs do not. It was an easy and streamlined transition from one system to the other. The Motii team created SOPs that clearly explained the ins and outs of my new CRM. I highly recommend Ben and the Motii team!"

Dan Haberkost, ‍Front Range Land Colorado Springs, CO, United States

Speak to us and begin your growth journey today