Marketing Automation
We are a Mailchimp Pro Partner
1000+
Stack implementations
4.9 / 5
Client rating
Award-Winning
Partner expertise
YOUR MARKETING AUTOMATION PARTNER
Not every lead is ready to buy. Email marketing automation keeps your business front of mind until they are.
Motii connects Mailchimp to your CRM to automate lead nurturing around each contact’s interests and sales stage, helping you turn more enquiries into customers with less manual work.
Lorem ipsum dolor sit amet. Most teams just hand you a login. Motii configures, connects, automate, and trains so [Partner] earns its place in the stack.
Certified partner expertise — Motii knows [Partner]'s limits and the Pipedrive patterns that unlock them.
Connected by design — mapped to real fields, stages, and triggers.
Adoption, not install-and-leave — MotiiCare so the team actually uses it after go-live.
Scoped for your industry — construction, SaaS, property, manufacturing, finance patterns Motii already ships.
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MAILCHIMP SETUP & CRM INTEGRATION
Exporting contacts, fixing tags and checking spreadsheets shouldn’t hold up every campaign.
We organise your Mailchimp audience, connect the CRM data you need and build email marketing automation around your sales process. Your team gets clearer audiences, fewer manual updates and a setup that’s easier to manage.
WHAT MARKETING AUTOMATION CAN DO FOR YOU
Lorem ipsum dolor sit amet. Most teams just hand you a login. Motii configures, connects, automate, and trains so [Partner] earns its place in the stack.
Certified partner expertise — Motii knows [Partner]'s limits and the Pipedrive patterns that unlock them.
Connected by design — mapped to real fields, stages, and triggers.
Adoption, not install-and-leave — MotiiCare so the team actually uses it after go-live.
Scoped for your industry — construction, SaaS, property, manufacturing, finance patterns Motii already ships.
Keep your subscribers engaged
Group contacts by service interest, customer type or sales stage, so your emails speak to what matters to them.
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Keep the conversation going
Build welcome emails and nurture sequences that keep your business front of mind between sales conversations.
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Help sales follow up with context
Bring relevant email engagement into your CRM, so your team can see which topics or services caught a lead’s attention.
MARKETING AUTOMATION IN ACTION
Pipedrive puts deals, sales stages and next activities at the centre of its visual pipeline. That makes it worth considering when your priority is clearer sales management and consistent follow-up.
If you’re comparing Pipedrive with HubSpot, Salesforce or Zoho, the right choice depends on the capabilities your business actually needs.
| Comparison | What to consider before switching |
|---|---|
| Pipedrive vs HubSpot | HubSpot brings marketing, sales and service into one platform. If your main need is sales pipeline management, consider whether Pipedrive connected to your existing marketing and support tools would suit your business better. |
| Pipedrive vs Salesforce | Salesforce offers extensive customisation and a broad CRM suite. Assess which capabilities your team relies on and whether a setup centred on Pipedrive’s sales pipeline can meet those requirements. |
| Pipedrive vs Zoho CRM | Zoho offers configurable modules and automation. Compare your essential fields, workflows and reporting needs with how they would work in Pipedrive. |
Lorem ipsum dolor sit amet. Most teams just hand you a login. Motii configures, connects, automate, and trains so [Partner] earns its place in the stack.
Certified partner expertise — Motii knows [Partner]'s limits and the Pipedrive patterns that unlock them.
Connected by design — mapped to real fields, stages, and triggers.
Adoption, not install-and-leave — MotiiCare so the team actually uses it after go-live.
Scoped for your industry — construction, SaaS, property, manufacturing, finance patterns Motii already ships.
CRM + MAILCHIMP
As a Pipedrive Platinum Partner and four-time ANZ Partner of the Year, Motii brings the expertise to migrate your data, build your sales workflows and help your team get comfortable in Pipedrive.
You get a clear plan for the switch and a technical partner to support you beyond launch.
KEEP YOUR SYSTEMS WORKING TOGETHER
Motii connects your CRM and Mailchimp to keep audiences up to date and automate relevant follow-up.
Less time fixing lists. More opportunities to turn enquiries into customers.
OUR MARKETING AUTOMATION PROCESS
At Motii, we don't just set and forget your marketing automation, we're here ready to support your team with training and ongoing support.
Lorem ipsum — every Motii partner deployment follows a clear path. Not a login and a wave goodbye. Start or transfer [Partner], connect to Pipedrive, automate first use-case, train and hand over.
Four steps: start or transfer → connect to Pipedrive → automate first use-case → train & hand over.
01
Understand your customer journey
Map where leads come from, how sales follows up and where automated communications can help.
02
Organise your customer data
Define the fields, tags, segments and subscription rules your email marketing needs.
03
Connect and automate systems
Build your CRM integration and marketing automation workflows, then test triggers, updates and handovers.
04
Launch, train and keep improving
Show your team how to manage the setup, document the workflows and help improve them as your needs change.
THE MOTII PLAYBOOK
What do CRM implementations actually involve?
Hear what to expect and what to get right before you start on the Motii Playbook podcast.
Lorem ipsum dolor sit amet. Most teams just hand you a login. Motii configures, connects, automate, and trains so [Partner] earns its place in the stack.
Certified partner expertise — Motii knows [Partner]'s limits and the Pipedrive patterns that unlock them.
Connected by design — mapped to real fields, stages, and triggers.
Adoption, not install-and-leave — MotiiCare so the team actually uses it after go-live.
Scoped for your industry — construction, SaaS, property, manufacturing, finance patterns Motii already ships.
MARKETING AUTOMATION SUPPORT
New services, lead sources and sales stages can affect your automations.
Motii helps refine Mailchimp workflows, update audience rules and troubleshoot CRM integration issues, so your marketing stays relevant without adding more manual work.
Why Motii
We start with how you capture leads, manage customer relationships and follow up. Then we build the systems to support that process. With CRM, Mailchimp, integration and automation expertise in one team, Motii helps sales and marketing work from consistent customer information. Less time moving data. More useful information behind every campaign and conversation.
Discuss Training & SupportLorem ipsum dolor sit amet. Most teams just hand you a login. Motii configures, connects, automate, and trains so [Partner] earns its place in the stack.
Certified partner expertise — Motii knows [Partner]'s limits and the Pipedrive patterns that unlock them.
Connected by design — mapped to real fields, stages, and triggers.
Adoption, not install-and-leave — MotiiCare so the team actually uses it after go-live.
Scoped for your industry — construction, SaaS, property, manufacturing, finance patterns Motii already ships.
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Case Study
“Time savings? There’s a lot. We’ve sent 511 automated emails and set hundreds of automated activities for home loan reviews - no stone unturned ”
Dylan Bertovic, Stryve Finance
FAQ
Marketing automation uses software and rules to handle repeatable marketing tasks. That could include welcoming a new subscriber, nurturing an enquiry or updating an audience when a lead becomes a customer. It helps your team maintain relevant communication with less manual work.
It keeps useful information flowing while a lead considers their options. Welcome emails, educational content and relevant reminders can support the buying process between sales conversations. Connecting these workflows to your CRM helps the messaging reflect the relationship.
Your CRM holds information such as service interests, customer type and sales stage. Bringing selected data into Mailchimp helps you create relevant audiences and follow-up workflows. Depending on the integration, email engagement can also flow back to your CRM to give sales more context.
Yes. Motii can connect Pipedrive and Mailchimp, map the information each platform needs and build workflows around your sales process. We assess whether an existing connector or a tailored integration best suits your requirements.
Yes. We review your audience structure, data, triggers, workflows and CRM connection to identify what needs improving. That might mean fixing contact updates, making nurture sequences more relevant or clarifying the handover to sales.
The cost depends on your systems, data quality, integration requirements and the workflows you need. A free 15 minute scoping call helps us understand your setup and define the work before quoting.
get Started
Tell us about your CRM, marketing tools and where follow-up is falling behind. We’ll help you identify where connected data and marketing automation could save time and keep more opportunities moving.
Prefer to talk it through? Book a time in our calendar for a free 15 minute scoping call.
