Your Pipeline Is Not a To-Do List (And Other CRM Misconceptions)
Your pipeline isn’t just a place to store deals. It’s a tool to drive action, highlight what matters, and help your team close more business. If it’s overloaded, disorganised, or misused, it’s not helping ... it’s hiding the real story. In this blog, we’re clearing up some of the most common misconceptions we see inside CRMs (especially when it comes to pipelines), and showing you how to build a clean, high-performing pipeline that actually helps you close more deals.